Rob Madelmeyer

Rob has been leveraging technology to assist brands and agencies for over a decade. He made significant contributions to Firefly, an early-stage adtech company, where he played a crucial role in scaling their business from zero to achieving an annual revenue of over $30 million. During his tenure, Rob successfully executed digital campaigns atop taxis and rideshare vehicles, collaborating with renowned brands such as DoorDash, Adidas, Corona, and Cartier. This experience propelled him to join Brightline Interactive, where he currently collaborates with global teams and leading brands to enhance audience engagement through immersive technologies like augmented and virtual reality.

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