E is for Everyone: Using Games to Disrupt Traditional Sponsorship Sales in Sports

Explore the exciting realm where gaming intersects with traditional sponsorship sales in the world of sports. In this session, we will delve into the transformative power of games as a new sponsorship asset and how they are reshaping the landscape of sports marketing. Attendees of this session will gain valuable insights into the emerging trend of gaming as a sponsorship asset and the potential it holds for disrupting traditional sports marketing. Reshape your perspective and uncover the keys to leveraging games to captivate fans and elevate your sponsorship strategies. Whether you are a sports executive, marketer, or sponsor, this session will equip you with the knowledge and inspiration to explore the untapped opportunities that gaming can offer.